Welcome to post #2 in a 7 part series examining the top trends in social media for 2015, brought to you by @natureclicker (with much assistance from the rest of the internet). Check back to see #3 in the series.
2. Podcasts on Parade! At first glance, podcasts might not seem to fit within the traditional scope of social media, but what is social media if not nontraditional? Podcasts are on the rise in both for-profit and non-profit social media endeavors. Today, we’ll discuss what podcasts are, and take a look at some of the reasons why they’re trending in 2015. We’ll be running this post on a traditional Q&A podcast format, so please feel to ask any questions you may have at the end of the post! What is a podcast, anyway? I’m glad you asked! The word “podcasting” is hybrid of broadcasting and iPod. Although I’m sure Apple Inc. is happy to share such an association, podcasts have no direct development or production ties to the brand or the iPod itself, and you can listen to podcasts on any device that will play MP3s or other sound files. How are they related to social media?